OUR WORK

Work hard/
Dream big

Marketing Services -
Theme Park
"12 Deeds of Hercules"

Larissa's Chamber of Commerce
Development Company

1 9
2 6
4 1 1
5 3
3 5
Screenshot 1 1
Play Video
6 3

Marketing Services -
Theme Park
"12 Deeds of Hercules"

Larissa's Chamber of Commerce
Development Company

The largest mythological park in Greece and the only park in the world that presents in a direct, interactive and perfectly visualized way the myth of Hercules was an initiative of the Development Company of the Chamber of Larissa, the Region of Thessaly and the Municipality of Larissa. The impressive project was a collaboration of Larissa organizations with TIF – HELEXPO, Dream Workers and Eksagon Exhibitions, under the auspices of the Ministry of Tourism. From March 15 to June 2, Polychoros Thessaly, gave the public the opportunity to enjoy the unprecedented experience of the Mythological Theme Park the “12 WORKS OF HERACLES”. The number of visitors amounted to more than 30,000 fans of the mythological hero from the areas of Thessaly, Pieria and Fthiotida.
Spirito Group undertook the promotion and overall communication of the leading Theme Park in Larissa:
-Project ID management and graphic design of the entire advertising campaign (flyers, roll-up banners, outdoor & signage, posters, e-banners
-Pre-event promotion & happenings
-Creation of sponsorship packages and management of sponsorships
-Management of social media channels
-Organization of inaugurations and parallel actions
-Creation of tv + radio spots
-Advertising in the media (local and national)
-Placement in television time in stations of local and pan-Hellenic scope

Period

15/03-02/06/2019

Service

Marketing/Branding, Digital Marketing,
Event Organising, Communication/Media
Share on facebook
Share on linkedin
Share on email
Skip to content